Tuesday, July 3, 2012

Scaling Social Impact: NYC Edition

Earlier this month, we attended the Social Impact Exchange’s annual Symposium on Scaling Social Impact. The Symposium brought together nonprofit organizations, funders, consultants, and evaluators to share knowledge about bringing social solutions to scale. We were there to share what we learned as we created More to Most, a guidebook on scaling up effective community college practices, and to learn from the experiences of others. Here are a few themes from the conference that we’d like to share:
  • If “scaling social impact” sounds like a nebulous phrase, that’s because it is. As the meeting organizers readily admitted, “There are many ways to achieve scaled impact—from replicating programs in new locations to developing breakthrough products and services; from scaling policy initiatives and social movements to online expansions through the use of toolkits and platforms. And there are other types of expansions too that include knowledge sharing, network building and collaborations.” While many of the symposium attendees were focused on replicating a nonprofit’s services across multiple geographies, More to Most is focused on scaling within a system. Our big question: how can community colleges go from serving some students in effective programs, to expanding those programs to more students, and finally reach most of those who can benefit from them.
  • Is the ideal funder a thought partner, too? According to a panel on grantmakers and nonprofits working in partnership, yes. One panelist used a food metaphor (always our favorite) to explain: she said funders should help build the kitchen, but they don’t need to be in there cooking with you; in other words, there’s a place for funder input in program design, but implementation should be left to the delivery organization. Another pointed out that when funders are engaged as thought partners, they are usually willing to be more flexible with timelines and shifting plans. 
  • Making the most of opportunities is usually good, but being too opportunistic and losing coherent priorities is bad. Know yourself and your non-negotiables. If you adjust a working solution to meet the preferences of a new funder or for the sake of simply making the program larger, you may risk your effectiveness. 
  • To get results, make talent development a priority. A panel of philanthropic leaders drove the point home at the symposium, reminding us that a key indicator of job satisfaction across sectors is the feeling of continual challenge. The panelists recommended that the social sector pay more attention to cultivating talent and leadership over time. For community colleges, this means that any successful scaling effort should be linked with professional development and faculty engagement
  • Sustainable funding is crucial to scaling success. A program can’t rely on a continuous stream of grants to operate. While grant funds work great for start up and proof of concept, a program needs to identify a long-term sustainable funding stream. Many grantmakers are hesitant to fund an idea that doesn’t have a plan for revenue generation. At the community college, this usually means finding a way to get resources reallocated in the general fund. Use the grant money to demonstrate the effectiveness of your program, so that college administrators recognize the value of incorporating the program into the annual budget.

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